Imagine running your business at peak performance, with maximum efficiency and considerable profit, and then finding an entirely new country in which to duplicate your success. Such will be the impact of the China-Australian Free Trade Act (ChAFTA) on...
Every year in March, China broadcasts a two-hour long event called the 315 Gala, which is the one show no business wants to be on. The 315 Gala, also referred to as the consumer’s gala, is a program designed to expose companies that are being unfair, unethical,...
The target market you’re used to focusing on will not necessarily be the same in another country. Sometimes, you’ll have more success with a different target market, so you must do your research on China’s demographics and psychographics before...
The explosion of mobile device technology and numbers has created an interconnected global society that is reliant on those communications devices for virtually every aspect of life. China recognizes its need to keep its population connected and has offered Australian...
Mark Zuckerberg, the founder of Facebook, has been trying to persuade China to lift its ban on Facebook. Because he shows an interest in China’s culture and consistently puts effort into networking with Chinese officials, there’s a good chance he’ll...
Apple has developed a new iPhone, the iPhone SE, that is intended to draw in more customers in emerging nations and tap into the lower-end smartphone market in China. The iPhone SE in China will be available in four colors and will cost RMB 3,288 ($505 USD) for the 16...